Key Piller of Successful Conversion Optimization Program

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Conversion Rate Op/miza/on (CRO) has gradually become a known concept across enterprises, in recent years. The popularity of CRO can be owed to its ability to have a direct and profound impact on the boBom line. However, applica/on of CRO in most organiza/ons has been far from op/ mal, inadvertently causing them to leave money on the table—money that can be claimed by having a structured approach to CRO. Further, sub-op/mal op/miza/on programs lead organiza/ons to draw wrong conclusions (sta/s/cally unsupported decisions) from their A/B tests and poten/ally damage what's not broken. Add to it the /me and resources that are spent on CRO, and the real cost of an ill-structured CRO program begin to pinch where it hurts—ROI. An op/mal or structured CRO program requires certain key elements that ensure its success. The elements include tools, skills, processes, goals, and culture. This eBook aims to cover these elements comprehensively and provide you objective pointers to start a CRO program (or improve an existing one). Read more: https://youtu.be/Sa2xntJgtq4 Facebook : http://www.facebook.com/gohil.sinh LinkedIn : http://www.linkedin.com/gohilsatyajitsinh Email : satyajitsinh18@gmail.com Phone No : + 91 8866156104